Posts tagged: 

Writing

Stretch your vocabulary (but not in the way you’d expect)

Copy tips
Aug 3, 2022
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Stretch your vocabulary (but not in the way you’d expect)

May 20, 2022

Tools and tips to use more of the words your audience knows.

Everyone’s a copywriter

For solopreneurs and freelancers
Aug 11, 2022
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Everyone’s a copywriter

May 13, 2022

It’s hard to convince people that they need to invest in content, especially copy. But if you are looking to hire in or develop copy skills, here's what you need to look for.

Step inside my content creation process

For solopreneurs and freelancers
Aug 11, 2022
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Step inside my content creation process

March 17, 2021

The steps I take and tools I use to maintain a (somewhat) regular promotional schedule in my business.

What makes a successful content strategy?

Rethinking content
Aug 3, 2022
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What makes a successful content strategy?

March 3, 2021

Guideposts to help you create a successful content strategy.

Content reflects culture - change one change the other?

Rethinking content
Aug 3, 2022
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Content reflects culture - change one change the other?

January 27, 2021

Culture, and the way we talk about it, evolve hand-in-hand. So what does this mean for content creation?

Your content process reflects your values

Rethinking content
Aug 3, 2022
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Your content process reflects your values

November 12, 2020

Some things to think about as you bring your values into creating content - particularly written content.

Copy pick n mix - fill your bucket with grab and go words

Copy tips
Aug 3, 2022
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Copy pick n mix - fill your bucket with grab and go words

October 27, 2020

A copy 'pick n' mix' is a great addition to any copywriting practice, whether you're a solo business owner, marketer, or copywriter.

No, they’re not smarter than you

For solopreneurs and freelancers
Aug 11, 2022
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No, they’re not smarter than you

September 24, 2020

What do the Roman's ever do for us? A lesson from history to stop comparisonitis.

Make your content more readable (don't be a grammar snob)

Copy tips
Aug 3, 2022
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Make your content more readable (don't be a grammar snob)

August 4, 2020

Easy swaps you can make to create more readable written content.

An unexpected journey and the power of stories

Copy tips
Aug 3, 2022
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An unexpected journey and the power of stories

June 21, 2019

How stories can help us understand our audience's journey, and make our writing better.

Real talk: I sucked at writing this week

Copy tips
Aug 3, 2022
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Real talk: I sucked at writing this week

May 11, 2020

An honest discussion of writer's block as a professional copywriter, and suggestions to get through.

Unlocking the perfect writing conditions

Copy tips
Aug 3, 2022
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Unlocking the perfect writing conditions

April 27, 2020

Are there specific conditions that are essential to writing? Or is it all just in your head?

The Huddle cuddle

For solopreneurs and freelancers
Aug 11, 2022
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The Huddle cuddle

February 10, 2020

Content lessons gathered from The Huddle 2020.

2 quick and easy copy tips to use today

Copy tips
Aug 3, 2022
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2 quick and easy copy tips to use today

October 21, 2019

2 copy tips that the writer of [big brand's] marketing emails forgot.

Ready for a rant?

The big wide world of web content is a complex and evolving field.

And, it's one that copywriters, marketers, and business leaders should explore.

Not Quite Content is a newsletter for people want more from their words, more from their marketing experts and more from their business.